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SVC Internet Marketing Blog

Pinning To Succeed

Pinterest's main success relies on its usage of all social media characteristics built into one. On Pinterest, you can "re-pin" something to your page (like a re-blog or re-tweet), you can like boards/pins (like a "like" on Facebook), and most importantly: it relies on the appeal of a pin-boards images. Users can scan through images until one strikes their attention. So what is the big deal?

Pinterest can be very informative and small businesses can use this to their benefit. Businesses need to understand the aspects of a board they post in order to gain recognition for it. One of the most important ways to do this is to pick an image for the specific board cover they are promoting. This image needs to be a clear representation of what message/information/tip you'd like to disseminate. 

Making pins for the boards is another crucial aspect. One of the best things you can do is match keywords from your pins to your boards description. With this overlap, it is more likely to receive attention and be found over Pinterest. 

Pinterest is one of the most important and influential websites today, and by becoming more aware of how to use it properly and fully, your business can benefit from it. 

"The Anatomy of a Pinboard" by Dorien Morin (http://socialsolutionscollective.com/anatomy-pinterest-board/) goes into further detail about these practices. 

| Tags: social media, seo, socialmediatips, pinterest, pinteresttips, socialmediahelp, seo help, internetmarketing, marketing, smallbusiness, businesshelp, online, onlinetips, pinteresthelp | Return

Solo Vita Consulting | (416) 900-8737 | info@svcinternetmarketing.com | Georgetown, Ontario, Canada, L7G 5N1 | Open Monday to Friday  | www.solovitaconsulting.com

SVC Internet Marketing

We are a boutique internet marketing firm located in the Greater Toronto Area. We specialize in Internet Marketing in the forms of Search Engine Marketing, Search Engine Optimization, Pay Per Click advertising campaigns, Website Design/Optimization, Web Market Research, Social Media Marketing, and Content Marketing. These areas of Internet Marketing are complementary to each other and, with the right balance, can be very effective in helping you achieve your internet marketing goals. Call us or eMail Us for a complementary consultation.

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